A way with words.

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Copy that connects — and converts.

In a same-same world, Edited By helps brands across Australia and New Zealand find their voice and cut through the noise.

We sound like you, only better.

Every brand has a story. 

Your point of difference is how you tell that story.

Enquire now

Featured work

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HOSPITALITY & TOURISM

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CORPORATE

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EDITORIAL

  • "From brief to delivery, our collaboration with Erin was seamless. One of her strengths was her immediate grasp of our brief. This level of synergy and understanding made her an invaluable extension of our team. If you are in need of a skilled and reliable copywriter, I wouldn’t hesitate to recommend Erin."

    Todd Lauchlan - Managing Director
    JLL

  • "Erin is my definition of the ideal modern editor. She's independent, conscientious, commercially savvy, a great writer and producer, and has a diverse skill set. Fundamentally, she does it all and is a joy to work with. "

    Craig Hawtin-Butcher - Managing Director

    BHA Media

  • I absolutely endorse Edited By. Erin’s writing effortlessly captivates readers, delivering engaging narratives with key messages. Erin's creative professionalism consistently shines as she produces high-quality, strategic content for our channels. Working with Edited By is a joy!

    Julie Lumsden – Marketing Manager

    Accor Group

  • "Erin is an absolute pleasure to work with. Her consistency, communication style, work ethic, and outputs have been exceptional from start to finish. Erin has a true talent for immersing herself in a brand, asking the right questions, extracting core values and nuances, and capturing the essence of our messaging through well-crafted storytelling. Erin is an asset to any business."

    Mariah Healey – Promotions and Partnerships Manager
    moochi

  • "I wanted to work with Erin after having worked together during my tenure at M.A.C Cosmetics and L’Oréal. I was blown away by Erin’s professionalism and talent. We engaged her as our PR consultant to handle the press releases for two brands, BePure and Eve. In every brief, Erin took the time to understand our requirements, our products, and most importantly, our customers. Not only is she a highly competent writer, she also has a deep understanding of the media landscape. She knows how to tailor press releases to maximise their impact and attract the attention of the right people. I recommend Erin to anyone looking for bang-on brief PR services and more."

    Vai Muller - Marketing Manager
    BePure

  • “Erin’s style of writing is fresh and witty. She has the ability to situate herself in a different tone of voice for different readers. Erin spends a lot of time understanding her audiences as well as her clients’ requirements. I love her precise work with minimal brief required and the insight she brings.”

    Katie Yeung – Director
    Hera Couture and Daisy Brides

In good company

White background with large, outlined text spelling 'BLAMED'.
Logo of Accor with a stylized 'A' above the word 'ACCOR' on a black background.
Broadsheet logo with a stylized globe icon on the left.
Stylized text with the letter F and a large letter Q beside it.
The logo of BEPURE, a beauty and skincare brand, in white outline on a transparent background.
White background with the word 'moochi' in large, faint letters centered
Remix Magazine logo in white text on a black background.
Outline of the Qull logo with the letters 'ULL' next to it.